Samsung beats Apple again as a smartphone market leader in the US

According to analysts company Counterpoint Research, Samsung is now the top dog in the US smartphone market. The last time Samsung outpaced Apple was 11 months ago, but now thanks to strong sales of the Galaxy S7, the company is again leading.

According to the research company, Samsung has a 28.8% market share in March, while Apple is second with 23%. Not only did the good sales performance of the Galaxy S7 play a strong role, but also the iPhone SE didn’t exactly fly off the shelves as Apple hoped.

LG is third with 17.1% market share and is increasingly gaining on Apple. Mind you, the LG G5 sales figures aren’t counted in the March market share stats, so the company has potential to get close to Apple.

Counterpoint Research notes that Chinese smartphone makers didn’t enjoy head turning sales. Huawei accounted for 1% of the US market, whereas ZTE is fourth with 6.6%. Alcatel is fifth with a 4.5% market share.